Be confident in
working with media.
We are experts in media training for executives, spokespersons, and journalists—demystifying the interview process, teaching individuals how to prepare for and shape interviews, and building confidence.
Our media training clients include:
Turn to Arrow when the stakes are high.
Whether you're a beginner or an experienced spokesperson, and from large groups to one-on-one coaching, we can develop a session to meet your needs.
best for large teams
Prepare your team for the media
The Core Skills Webinar is great for large groups and those who are new to working with media. In this online session, we demystify the interview process, show how to prepare for and shape different types of interviews, and build spokesperson confidence. Topics include:
Best for small groups
Media training designed for you
In the Customized Training, we'll cover the best practices for working with media and provide one-on-one practice sessions with your team so they can refine their techniques and build confidence. We'll recreate an interview setting and have participants put into action the strategies, tactics, and methods we reviewed in our overview session.
We will pay particular attention to coaching on summarizing points, delivering takeaway lines, and finding opportunities to offer clear calls to action. Each participant typically gets two rounds of on-camera practice per session, real-time feedback and coaching, and a video of their practice interviews for review and future reference.
Additionally, we can advise on lighting, backgrounds, wardrobe best practices, and other visual considerations for each participant's Zoom or remote location setup.
This is typically a three- to four-hour session and can include tailored messages and soundbites for your organization.
Schedule your training today!
Please share more information with us about your media training needs. We'll be back in touch shortly.
